Double-tapping can be easy to do. It can even be an unconscious act but this depends on how long a user has used Instagram.
Some users that are new to the platform may be aware of this feature but may not know when and how to fully utilize it to their benefit. This article is for them.
Also tapping the heart icon at the bottom of the post is something original Instagram users are used to, so much so that they won’t realize the update of a new feature such as double-tapping.
But after showing users this new feature what exactly encourages them to use it? What can they gain from tapping a post on Instagram twice?
By double-tapping, a user can increase their audience on the social media platform and become popular. After all, the reason a user shares its contents is for the audience to appreciate, share, and like.
When did Instagram Apply the Function of Double Tapping
Instagram which is the biggest photos and videos sharing social media app contains everything and anything a person could want to see on social media.
Instagram updated its beautiful platform in 2011 by including the “double-tap to like” function that upon the user of this function, instantly presents the owner of the post with a like –a heart pop up.
Instead of searching for the like button at the bottom of the post, a user now simply taps the screen of their phone twice and the post is liked.
This function over the years has increased the likeability and ease of the app. More users coming in and liking the app’s User Interface make it easier to recommend.
How does DT influence followership on Instagram?
The Instagram culture follows the rules of viewing and liking, and liking or being interested could lead to commenting and reposting.
The idea of a user’s post being liked is the climax of the platform. It answers the question of “if other users really like my content,” which is all every user looks for and expects.
The more likes a user is getting the more followers the user gets, the more significant it seems this user is, which gives more followers.
It’s a classic case of “I want to be popular” But apart from the simple summarized way double-tapping increases followers on Instagram, there are still some other ways listed below.
Captions
Captions say do more than just say a little about the post a user made. A well-crafted caption can give a user’s audience a taste of how creative the user is.
Captions tend to be engaging, thereby drawing the audience to even engage in the most, prompting a repost or even a comment.
A caption can be a brief text, a quote, hashtags, or even an emoji or emojis. Captions in a way enliven a post.
A very creative caption can assist the post to get likes and when reposted, can even get more likes.
A caption can be as simple as ” the above is a painting by Kai olagunji, what does it mean to you?” Or “alive, dead, or mysterious? What jumps at you?”
All captions depend on what was posted and who posted it.
Apart from composing captions by yourself, several articles are dedicated to providing popular captions all of which are available.
All you need to do is go online and search “captions for Instagram,” and you’re good to go.
Hashtags
Hashtags are one of the most popular ways to get followers on Instagram. A popular hashtag or a hashtag with enough followers can get a lot of likes.
A user might post a picture about a giraffe and use the hashtag –wildlife. Any user that searches this hashtag would see your post which puts the user at the forefront and the user’s post gets liked.
Using hashtags will enable your post to be on the page that has the hashtag.
To also get more likes on your post via hashtags, it is advised to follow already popular hashtags instead of creating yours. And when you post, do use a lot of these hashtags. The more hashtags you use the more your post gets featured under those hashtags.
A viral hashtag leads to more people who search the hashtag to see your post which means more likes right?
Quality Posts/Contents
Now, every user on Instagram would like to gain a lot of double taps and grow in popularity but this depends on what the user posts. Are the user’s post quality enough? Is it eye-catching? And is it real?
When a user’s post is authentic and entertaining it’s quite difficult for the audience to look away. An example is Instagram pages like @gmr_mo @skyeslibrary
They provide high-quality content that hooks the audience and even expands it. And a bigger audience means more double taps.
So a user willing to get more likes on its posts should post high-quality content capable of drawing in a crowd. It is an easy way to ensure you get permanent members of your audience.
The Influentials
Instagram is a hub for all kinds of people including celebrities. From the biggest to the upcoming, all use Instagram, and as a user looking to gain more likes, following them, monitoring their Insta activities, and creatively analyzing it can lead to more likes for you.
Let’s say a celebrity posts something on their page and you repost it, users who haven’t seen the post see it first on your page, and depending on what your caption says and how properly written it is will gain a user more double taps from its audience and even more.
Not only that, should this celebrity follow you back and the audience sees that (which they will) it will only tell them that you’re authentic and important and hence you deserve their respect which comes in likes and maybe comments.
Insta Stories and Insta live
These are another great medium/ opportunity to gain more likes on your content.
Insta Story is a feature on Instagram that allows a user to post events or nothing and everything about their day for the audience to watch.
These stories unlike the usual posts vanish after 24hrs. It all still comes down to content. What are you posting?
Insta stories allow a user’s audience to engage in real-time (depends on when you made the post). They can comment and like and engage you and if you’re really what they are looking for they might just go straight to your page to see more of what you can offer.
-
Trends
What’s trending? If you want to get more likes quickly on Instagram, a user should know what’s trending. Trends are a unique way to gain likes.
An example is the latest gossip. A user shares its post -its opinion maybe- with its audience on a particular trending topic and once its audience sees it, they get on board.
The user gets more likes and even comments and reports. It’s like what @instablognaija does.
Get on board with what’s trending in fashion, news, sports, and so on and a user will keep the audience on its page always and the likes will keep coming in.
-
Using the Comment Box
Boom! The most interactive space on the socials platform. A post can gain even more likes with engaging comments. The more the merrier. Now, posts are good and can gain the user more likes but a user can do much better.
Like was said earlier a caption that is very creative can engage the audience and examples of such captions are; tag a friend, repost if liked, and what do you think?
But “tag a friend” will gain you more audience members. If a lot of people tag a lot of people, they are simply drawing in more crowds who will like your post.
Another way to utilize comments is by engaging in conversations on Instagram. People like intelligent people. So when you can comment influentially on a post, it tends to draw the attention of other commenters.
They’d want to know who you are which takes them to your page and gives you more likes because they like your content.
Does Double Tapping have Negative Effects?
Instagram as we know can easily get a user hooked. It works like other vices and it aims to get you addicted and double-tapping has made it easier. The supply of what to watch, what to comment on, to read, and who to follow is endless (except you run out of data).
And this looks good and easy so how can there be a negative side to DT?
Instagram is a visual space. It allows for only posts that can grab the attention of someone with a short attention span thereby eliminating all else.
It makes for lazy viewers. The viewers of Instagram posts can quickly scroll through a series of posts and like them without actually knowing what you posted especially when it’s not a photo or video…
So it begs the question, are your posts actually liked? Was the reason you made the post known, absorbed, and understood? If not, your likes are as empty as the trash can you just brought back in.
It just leads to passive interactions rather than active interaction which a user is truly aiming for.
Again, Instagram isn’t just a hub for sharing pictures and videos but an all-inclusive space for sharing information.
So yes, they quickly give their “likes” away without seeing the information they might need or even passing it on.
Double Tapping for iOS user and Android Users
Though, the operating systems may be different; the double-tapping function is not.
Both operating systems indeed have a wide gap when it comes to what they each do and depending on the app it also varies.
On an iOS device, Instagram is clearer and more defined. This is due to its different and high operating system
On the other hand, Android is quite different hence making Instagram appear to be different. This depends on the kind of android device a user is using.
The reason a user would feel Instagram is better on iOS than an Android device is because of the Quality of the camera. iOS’ high definition Camera and its processor combined to improve the quality of a picture/video.
But otherwise, double-tapping on Instagram is as easy as two taps on your phone’s screen.
How to Know When to Double-Tap on Instagram
Is there a way to know when to like a post? there isn’t really. It depends on if the post seen by a user means anything to them. Instagram has a lot of content, an overflowing ocean of it. So what to like is really up to you.
Step one: view a post
If you like it,
Step two: then like it. Double-Tap and sent some love
It’s imperative that a user knows that the “double-tap to like” function doesn’t work on every section of the app
- The double-tap function doesn’t work on Insta stories. The double-tap feature doesn’t apply here
- It also doesn’t apply when you want to make a post.
- It doesn’t work on Instagram live. Though there is a like button at the bottom of the screen
- And most importantly, the double-tap feature doesn’t work outside Instagram. It’s a feature specific only to Instagram
What does Double-Tapping mean for Instagram?
Yes, we know what it stands for its users but what does it mean for Instagram itself?
DT as like other features on Instagram has boosted its productivity levels. Everyone likes easy things and doing things easily which is why Instagram’s double-tap to like has been widely and gladly accepted.
It is easy to latch onto and quite frankly fun. The heart pops up when a user double-taps is quite cute.
Conclusion
Instagram is a large body of individuals, companies, and stores all dragging the attention of the audience and even more which makes it a cutthroat campaign to get more likes and stay on top when it comes to being popular.
Although it does not ensure that your posts are truly appreciated, it will get you the concrete likes a user needs to gain its popularity.
Double-Tapping is a way to appreciate a post by liking it. By two simple taps, a “like” has been put across. The taste they say is in the pudding.